Publicis Sapient Product Manager | Client: Multinational Pharmaceutical Company
GenAI Marketing Content Creation Tool
Helping pharmaceutical marketers create compliant, high-quality content with Generative AI.
The Problem
Creating compliant marketing content was slow and complex.
We set out to make it faster with Generative AI.
My Work
Defined the product
8+ epics · 150+ stories
Led core feature delivery
Brand onboarding · Brand tone · Quality scoring · Self-healing content
Measured & iterated
Product analytics · User insights · Stakeholder feedback
Impact
12 → 4 weeks
release cycle
+24%
retention
+83
NPS